It’s THE event for brands with a true passion for youth marketing.
Looking to understand and reach the ever changing Youth demographic? YMS is focused on how brands can better understand and target the Gen Z market.
Returning to the West Coast , this is our most diverse and exciting festival to date. 50 + powerhouse speakers including the biggest and most disruptive brands.
Speakers across YMS LA include: Netflix, NASCAR, Adobe, Rolling Stone, Soundcloud, Marriott and more!
⭐ Get your FREE PASS Today (exclusive to all Group Y subscribers / members)
A full-length documentary about the beauty in overcoming fear and other challenges facing humanity, as seen by icons of pro skating, science, art, music, activism, and education, all of whom share experiences and perspectives shaped by their love of skateboarding.
An annual showcase of adventure and non fiction films and stories from the mountains to the sea. With a vision to bring together the outdoor and ocean communities and inspire positive change through the power of film, their unique and inspiring stories are curated to entertain, inform and inspire audiences of all ages to push personal boundaries and be better stewards of the planet.
An expertly-curated festival of the future, bringing together the world’s most influential brands and artists for an immersive and unforgettable two days of style, sneakers, art, food, music, inspiration, and more.
Alyasha Owerka-Moore is an integral figure, as his contributions are responsible for much of modern skate fashion and streetwear today. Unfortunately, Aly has been diagnosed with cancer and is now undergoing a heavy chemo regimen over the next six months. Please click the button below if you feel compelled to donate to his medical bills and assist with his living expenses.
Founded in 2006, Group Y is the original and leading collective of professionals focused on youth marketing, lifestyle and other progressive and expressive cultures.